A Business Intelligence application analyses your business data of all sorts and aims to provide you a projected view of future data sets so that you can take optimal decisions related to your process, product and resource utilisation. With a bespoke BI application you can align the technology with the unique structure of your organisation.
The greatest virtue of any bespoke business application is that you can tailor it according to your requirements. If you implement a generic application, you may need to reshuffle the operations or make some changes in the internal process so that to conform with the mechanism of the application.
Whereas if you go for a bespoke solution, that will be designed exclusively by taking into account the processes that already exist within the company and the hassles of implementation will be less. The acquisition of data will be faster and it will not leave out any odd data that may not fall into the prominent categories but still can provide some insights for future projection.
Another important benefit of a bespoke BI is that the application can be oriented around a specific target audience and customer set. Since the application runs on a bespoke environment, it can filter the typical consumer behaviours that exist about a specific product or brand. This helps to provide the decision-makers with an accurate picture of brand perception that lies among their customers and prospects.
This immensely helps in goal-setting, product innovation and marketing strategy formulation. Since the objective of the entire data intelligence process is to measure the current performance of the company, find the scopes of improvement and make a projection for the future, accuracy of data plays a vital role.
At the same time, proper orientation of the data analysis process with the unique brand features, requirements and company goals is equally important. A bespoke BI application optimally conforms with these two objectives.
If you want more clarity on this topic, we are open to discussions. Please reach out anytime and learn how we can help you implement a bespoke BI application.